Pointer
@pointer Newsletter on Newsletter Takes sponsors 3 to check
Takes sponsors. Estimate $550 to $4,150 for one dedicated send.
Average reach a post No platform publishes an independent newsletter's open rate or reach, so there is no reach figure here.
self-reported subscribers 55,000 Self-reported: the count printed on their own page, not a platform figure. Read Sep 14, 2026.
Last posted 6d ago Posts every 4 days, across 10 recent posts. Read Sep 14, 2026.
What one dedicated send likely costs
Our estimate, not a quote$550 to $4,150for one dedicated send
55,000 subscribers × $10 to $75 per 1,000 subscribers beehiiv, 29 May 2026 ↗
55,000 subscribers x $10 to $75 per 1,000 subscribers (beehiiv, 29 May 2026). This is our arithmetic on a published benchmark, not a quote from the creator.
Specialised B2B lists often command more (beehiiv quotes $50 to $100+).
| Post | Date | Views |
|---|---|---|
| Issue #749 | not published | |
| Issue #748 | not published | |
| Issue #747 | not published | |
| Issue #746 | not published | |
| Issue #745 | not published | |
| Issue #744 | not published | |
| Issue #743 | not published | |
| Issue #742 | not published | |
| Issue #741 | not published | |
| Issue #740 | not published |
Who sponsors Pointer?
No sponsorships have been documented yet. Nothing on record either way, so ask them directly.
What we checked, in full
20 checks, 7 passed, 3 to review
| ! | Figures are the publication's own | Every audience figure here is a value the publication's own page, self-reported returned, never estimated or inferred. The price estimate is the one number we work out ourselves, and it is labelled and shows its arithmetic. | not published |
| ✓ | Enough recent posts to judge | 10 recent posts sampled (target 10). | not published |
| ! | Newsletter floor: ≥10,000 subscribers | 55,000 subscribers as printed by the publication itself on https://www.pointer.io/sponsorship. Self-reported: no platform publishes this count, so the floor is met on the publication's word, not on a measured figure. | required |
| – | Open rate | No platform publishes an independent newsletter's open rate or reach. An open rate printed on an advertise page is the publication's own claim and is not stored here. | not published |
| ✓ | Tech / dev / software engineering | 2 distinct dev signals in the bio and post text: engineering management, software engineering. | required |
| ✓ | Not a gaming channel | No gaming signal in the text. Newsletter publishes no content category, so this is a text judgement. | required |
| ✓ | Not a hardware / gear channel | No hardware/gear pattern. | preference |
| ! | Target region (US / UK / EU / AU / NZ / SG) | This account has left its location field empty. Region is unknown and must not be claimed. | required |
| – | Engagement rate | Newsletter publishes no view count, so a rate (engagement ÷ views) is not computable. Absolute counts are shown instead. | not published |
| – | Average is not one viral outlier | No view counts on this platform. | not published |
| – | Comment volume matches the view counts | Comment counts were not returned for this account. | not published |
| – | Reach plausible for the audience count | No view counts on this platform. | not published |
| ✓ | Posted recently | Last post 6 day(s) ago. | preference |
| ✓ | Publishes on a regular schedule | Median 4 day(s) between posts; the 10 sampled posts span 32 days. | preference |
| – | Sampled posts are recent enough to compare | Too few dated posts with counts to test whether the sample is comparable. | not published |
| – | Same numbers from two endpoints of the same API | No post from this account appeared in both the search index and the profile feed, so there was nothing to cross-check. | not published |
| – | Verified against the platform's own published feed | Newsletter publishes no independent public feed to check the API's numbers against. YouTube is the only platform here where that second source exists. | not published |
| ✓ | An independent creator, not a company's own channel | Nothing marks this as a company-run channel: it is not a known company account, the name carries no corporate designation, and the bio is not written in a company's voice. | required |
| – | Same person confirmed on other platforms | No other public profile was linked from this account, so this record covers one platform only. | not published |
| – | Runs paid promotions (platform-declared) | Sponsorships shown for this creator are parsed from the text of their own post descriptions, so they are suspected rather than platform-confirmed. | not published |