Mary | Data Analyst
@marytheanalyst Creator on TikTok United States 3 to check
Not known. Estimate about $2,150 for one sponsored post.
Average plays a post 767,841 Averaged across 6 posts, from TikTok's own API. Read Sep 4, 2026. Latest post 2,101 plays, Sep 2, 2026
Median plays 111,600 The typical post. Budget against this one.
followers 217,400 From TikTok's own API. Read Sep 4, 2026.
Last posted 5d ago Read Sep 4, 2026.
Last 6 posts
Views per post, oldest to newest. Average 767,841.
What one sponsored post likely costs
Our estimate, not a quoteabout $2,150for one sponsored post
217,400 followers × $10 per 1,000 followers Sprout Social, 30 May 2024 ↗
217,400 followers x $10 per 1,000 followers as a rule of thumb (Sprout Social, 30 May 2024). This is our arithmetic on a published benchmark, not a quote from the creator.
Who sponsors Mary | Data Analyst?
No sponsorships have been documented yet. Nothing on record either way, so ask them directly.
What we checked, in full
20 checks, 14 passed, 3 to review
| ✓ | Metrics came from the platform | Every audience figure here is a value TikTok's own API returned, never estimated or inferred. The price estimate is the one number we work out ourselves, and it is labelled and shows its arithmetic. | not published |
| ✓ | Enough recent posts to judge | 6 recent posts sampled (target 6). | not published |
| ✓ | Average plays ≥ 20,000 | 767,841 average plays, median 111,600, across 6 posts. | required |
| ✓ | Typical post also clears 20,000 | Median plays 111,600 and outlier-trimmed mean 409,537 both clear the floor. A sponsored post should land in that range. | integrity |
| ✓ | Tech / dev / software engineering | 3 distinct dev signals in the bio and post text: sql, programming, coding. | required |
| ✓ | Not a gaming channel | No gaming signal in the text. TikTok publishes no content category, so this is a text judgement. | required |
| ✓ | Not a hardware / gear channel | No hardware/gear pattern. | preference |
| ✓ | Target region (US / UK / EU / AU / NZ / SG) | United States (US), from the platform's own country field. | required |
| ✓ | Like rate ≥ 1.5% of plays | 6.75% like rate, 0.127% comment rate, averaged per post. | integrity |
| ! | Average is not one viral outlier (TikTok limit 26×) | Top post is 26.6× the median (2,967,136 vs 111,600 plays), against a typical TikTok spread well below 26×. The average is carried by one hit. Budget against the median, roughly 111,600 plays, not the headline average. | integrity |
| ✓ | Comment volume matches the view counts | Median 116 comments against 10,166 median likes: a normal ratio. | integrity |
| ✓ | plays plausible for the followers count | 767,841 average plays against 217,400 followers (353%). | integrity |
| ✓ | Posted recently | Last post 5 day(s) ago. | preference |
| ! | Publishes on a regular schedule | Median 154.7 days between posts across the sample: too sparse to plan a campaign around. | preference |
| ! | Sampled posts are recent enough to compare | The 6 sampled posts span 905 days. Plays counts accumulate over time, so an average across posts this far apart is weighted toward the oldest one and overstates current reach. | integrity |
| ✓ | Same numbers from two endpoints of the same API | 1 post(s) appeared in both the TikTok search index and the profile feed. View counts agree to within 0.0%. | integrity |
| – | Verified against the platform's own published feed | TikTok publishes no independent public feed to check the API's numbers against. YouTube is the only platform here where that second source exists. | not published |
| ✓ | An independent creator, not a company's own channel | Nothing marks this as a company-run channel: it is not a known company account, the name carries no corporate designation, and the bio is not written in a company's voice. | required |
| – | Same person confirmed on other platforms | No other public profile was linked from this account, so this record covers one platform only. | not published |
| – | Runs paid promotions (platform-declared) | Sponsorships shown for this creator are parsed from the text of their own post descriptions, so they are suspected rather than platform-confirmed. | not published |